How Colour Shapes Audience Perception


Event Insights


You, the Reader!


Deep diving into the meaning of colour.

*Photos from Temple of Light

In keeping with theSQUAD’s passion for colour and our recent chromophile theme (a person who loves colour and seeks out innovative ways to use it), we’re deep diving into the meaning of colours and their psychological effects in event productions:

Red is synonymous with strong emotions such as passion, excitement, and energy. Its stimulating nature makes it ideal for high-energy events like concerts, product launches, and parties.


Blue exudes calming and serene qualities, symbolizing trust, reliability, and professionalism. Lighter shades are tranquil and apt for corporate events and healthcare-related gatherings, while darker blues evoke sophistication.


Green represents nature, growth, and harmony. It’s refreshing and calming, making it apt for environmentally-themed events, outdoor gatherings, and eco-friendly initiatives. For inspiration, follow the @greenladyofbrooklyn on Instagram!


Yellow is cheerful and vibrant, associated with happiness and optimism, ideal for creating an uplifting ambiance.


Orange glows with warmth and enthusiasm, ideal for creative events and social gatherings with its attention-grabbing nature.


Purple stands for luxury, creativity, and spirituality. Lighter shades exude elegance, whereas deeper ones add depth to formal events.


Pink is all about compassion, love, and gentleness. Its light shades are playful, fitting for occasions like baby showers and charity fundraisers.


Black denotes sophistication and elegance, adding a sense of mystery. However, it’s essential to combine it with other colours to avoid a too sombre mood.


White embodies purity, simplicity, and clarity. It evokes a sense of space and is perfect for minimalist events and art exhibitions.


Neutral colours act as an excellent backdrop for bolder shades, allowing event planners to manipulate the emotional resonance of their setups.


Colour Mixing for Lighting
Stage lighting is more than mere illumination; it’s about amplifying the essence of the stage and setting the desired mood. For inspiration, watch the Super Amazing Professional Music Festival Stage Lighting Show here.


Stage Electrics also has great insights into colour mixing for lighting:
• White light comprises every visible wavelength. Therefore, stage lighting colour mixing revolves around manipulating these wavelengths.
• Additive colour theory involves using multiple colour beams to illuminate a surface, primarily mixing the primary colours: red, green, and blue.
• Modern RGB LED lights enable colour creation by adjusting the red, green, and blue LEDs. Alternatively, using two distinct coloured beams from similar positions can yield specific colours.
• Most stage lighting fixtures employ high-temperature filters to produce coloured beams. With countless filters available, the possibilities are endless.


For vibrant events full of colour, look no further than theSQUAD!