THE SOFTEST PERSONALISED ONESIES FOR CELEBS

TYPE:

Social engagement

CLIENT:

Workbench

OVERVIEW:

Cool infuencer items, onesies and even jerseys for GOOD THINGS GUY’s doggies.

THE BRIEF: During COVID we needed to keep people talking about Denny Mushrooms. We were briefed to design and execute an awesome unboxing for COVID times, and to create cool packs for Influencers to open.  We made the softest personalised onesies for celebs, and delivered mushrooms, all packaged in custom Denny designed and printed tissue paper and gift boxes. We even made dog jerseys for GOOD THINGS GUY – Brent Lindeque’s dogs.

WOW EXPERIENCES: It was exciting to be able to pull rabbits out of hats and most importantly support people financially to get them through COVID.  We printed a bespoke fabric with the client’s logo which was sewn inside the onesies, custom wrapping paper and the branded boxes which people loved. We also got to show how Denny was going the extra mile to donate food.

DELEGATE PAX: 20 Brand Influencers.

SUPPORTING CREW: 50 – theSQUAD, designers, clothing manufacturers, fabric printers, video creators, social media Maestros and courier companies.

VENUES: Delivered throughout SA to personal homes.